This week, I met Krystal Persaud, an industrial designer and social change agent. Krystal started a project in Atlanta called CEO for Change. In Krystal’s words, “CEO for Change is about reaching out to CEOs of top consumer products companies in the US and convincing them that industrial designers can transform their products to be more sustainable and innovative.” If you have a free moment and want to support Krystal’s project, visit the CEO for Change web site, watch the video, and spread the word.